Midwich has appointed Tyrone Zagnoiev as experience centre manager at Innovation House – the company’s experience facility in Bracknell.
In his new role, Tyrone will oversee the management and day-to-day operation of Innovation House, creating a space where customers can experience the latest technology first-hand, build stronger partnerships, and discover how Midwich can help them achieve their business goals. He will also lead marketing and event initiatives that enhance the customer journey, highlight innovations from UK&I group partners, and elevate the profile of Innovation House and the Midwich brand.
Tyrone joins from Jabra and brings extensive experience in customer experience management and AV solutions.
“Innovation House is a unique destination where customers can experience the very latest technologies from across the AV industry, all in one place,” said Tyrone. “Rather than focusing on a single area such as LED or UC, it brings together the full portfolio across Midwich brands – spanning cinema, projection, retail, and much more. It’s an opportunity for customers to explore a wide range of solutions under one roof, helping them see how different technologies work together to create powerful, connected experiences.






