New platform makes it easier for partners to run and grow their business by connecting tools, services and future-ready insights
TD SYNNEX has launched its PartnerFirst Platform in Europe, a single, unified digital entry point that brings together the company’s tools and services, shaped around partner needs.
It supports day-to-day operations through a personalised, connected approach. The PartnerFirst Platform integrates established regional capabilities across people, platform and services.
PartnerFirst Platform
Partners can now navigate across digital tools and services personalised and tailored to their business, with a secure global single sign-on with multi-factor authentication.
TD SYNNEX partners will continue to access trusted capabilities across eCommerce, StreamOne® for cloud, sales enablement and business integration under the PartnerFirst Platform. The platform includes extended functionality in customer lifecycle management and modern APIs through Digital Bridge, supported by local expertise in each market. As part of this, established tools such as InTouch and Software Store are consolidating under the PartnerFirst identity, giving partners a single, consistent way to find what they need.
Matt Child, SVP Digital, Europe, TD SYNNEX, said:
“Drawing on 30 years of digital leadership, we are bringing our digital capabilities together to apply data and AI-enabled insights more effectively across the partner experience, delivering personaliSed engagement in a unified customer journey and clearer visibility of opportunities.”
The PartnerFirst Platform will continue to evolve with more AI-enabled capabilities and additional services joining the platform over time to support long-term partner growth.
Miriam Murphy, President, EMEA, TD SYNNEX, said
“It supports partner efficiency in the short term and provides capabilities that enable future-readiness and long-term opportunity among our partner community.”
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