CompanyPartner ProgrammesVertiv launches new Power Swap Program

Vertiv launches new Power Swap Program

Vertiv has launched the Vertiv™ Power Swap Program, a UK-wide trade-in initiative. The program enables businesses to replace older single-phase uninterruptible power supply (UPS) systems with innovative, energy-efficient Vertiv models, while minimising costs and environmental impact.

As organisations increasingly prioritise responsible practices and operational efficiency, the Vertiv Power Swap Program facilitates the responsible collection, refurbishment, and recycling of legacy equipment, helping customers to reduce e-waste and align with environmental regulations like the WEEE standards.

Stuart McDougall, channel marketing specialist, Northern Europe at Vertiv, said:

 “While many UPS vendors offer recycling or limited trade-in options, the Vertiv Power Swap Program is designed specifically for the UK channel and single-phase UPS market, uniquely combining discount incentives and an efficient trade-in process. The Vertiv Power Swap program helps our partners to reduce their carbon footprint. With the launch of this new initiative, we’re supporting UK businesses to upgrade their power protection whilst decreasing their environmental impact. This is more than a discount – it’s a win for energy efficiency, budgets, and operational reliability.”

The program delivers benefits including:

Savings of up to 40%: Customers can access significant discounts on new Vertiv UPS systems

Free on-site collection: Vertiv handles pickup of old units directly from customer sites, eliminating logistical hurdles like transportation and disposal

Fully managed experience: From initial registration to final recycling, Vertiv oversees the entire process

Access to new technologies with warranty coverage: Upgrade to Vertiv’s latest UPS solutions for mission-critical applications.

The program is available to UK customers and partners until the end of 2026.

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Dan Parton
Dan is editor of News in the Channel and Print in the Channel and has been with the magazines since their launch in 2022, with a journalism career spanning more than 20 years. He is passionate about bringing stories from the sector to a wider audience.

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